Natuzzi Italia combine research, creativity, skilled craftsmanship and technology in a process that has been perfected through years and years of work. They continually analyse emerging lifestyles and international fashion, art and furniture trends. In their Italian style centre their designers, colourists and interior decorators work on the design of each individual model, the different settings and the fusion of design, function, materials and colours. Expert craftsman then transform their ideas into a reality. Expert hands work polyurethane (which are completely free from harmful chemicals), cut leather and stitch fabrics creating a prototype, an indispensable step to improve and further enhance the design. Initial production begins in their experimental lab where the industrial methods are optimised, all in compliance with the strictest quality standards. Finally in their Italian factories, a unique combination of human knowledge and cutting-edge technology is achieved.